Join Us To Break Barriers At Our New Flagship Store

Location: Jewel Changi Airport #02-250
78 Airport Boulevard, Singapore 819666
Contact Number: +65 6280 0068

Operating Hours:
Monday – Thursday: 11 AM – 10 PM
Friday – Sunday: 10 AM – 10 PM

Converse's First-Ever Sustainable City Forest Mural in Singapore

Launching our first flagship store in Singapore, Converse presents its first City Forest mural, titled “Let Equality Bloom” in our little red dot, located at Jewel Changi Airport Level 2, beside unit #02-224/225. Created by local artist Tan Zi Xi, better know by her moniker, MessyMsxi, this intricate piece aims to provoke thought on gender equality.

The mural is painted using Graphenstone paint, a photocatalytic paint that uses sunlight to break down noxious substances in the air into harmless particles, thus emulating the air-purifying capabilities of trees. With this mural, Converse has “planted” 9 trees in Jewel and a total of 8,033 trees and counting, across all City Forest murals around the world.

The mural depicts a flora and fauna eco-system growing out of a hard wall, with each element colour-coded to represent one’s gender identity. It depicts a vibrant yet harmonious community. Artistically woven in is the natural imagery with the message of growth, tolerance, empathy and acceptance for a united “blooming” community that breaks any barriers to gender discrimination over time.  

A QR code on the mural allows for interaction between the art piece and viewer. Upon scanning the artwork using Converse’s City Forest Instagram filter, viewers virtually can hunt for “Easter eggs” cleverly hidden in the mural. Each of these eggs highlights three key milestones for gender equality in Singapore’s history, such as the criminalization of marital rape under the Criminal Law Reform Act, the passing of the Women’s Charter Bill in 1961 and the date AWARE was founded. This interactive experience aims to spark conversations, forge emotional connections and inspire change, as viewers learn about social movements in Singapore that break barriers in gender equality.

Converse's First-Ever Sustainable City Forest Mural in Singapore

Let Equality Bloom is located at Jewel Changi Airport Level 2, beside unit #02-224/225. Created by local artist Tan Zi Xi, better know by her moniker, MessyMsxi, this intricate piece aims to provoke thought on gender equality.

The mural is painted using Graphenstone paint, a photocatalytic paint that uses sunlight to break down noxious substances in the air into harmless particles, thus emulating the air-purifying capabilities of trees. 

With this mural, Converse has “planted” 9 trees in Jewel and a total of 6,773 trees and counting, across all City Forest murals around the world.

The mural depicts a flora and fauna eco-system growing out of a hard wall, with each element colour-coded to represent one’s gender identity. It depicts a vibrant yet harmonious community. Artistically woven in is the natural imagery with the message of growth, tolerance, empathy and acceptance for a united “blooming” community that breaks any barriers to gender discrimination over time.  

Converse Jewel Flagship Store Opening Specials

To celebrate our launch, Converse will be holding exclusive in-store promotions!

  • Applicable to selected footwear, apparel & accessories.
  • Applicable to regular-priced items only. Exclusions apply: 
  • Not applicable to core, carryover, new-arrivals & incubate-collections.
  • Not applicable to shoe laces & socks.
  • Not applicable to promotional-priced items. 
  • Not valid in conjunction with any other promotions, offers & privileges.

29th Apr – 23rd May, 2021

  • Patches are $7.90 each and are available on a while-stocks-last basis
  • Customisation with patches is valid only for purchases made at Converse Jewel Changi Airport outlet.
  • Enjoy free customization service for any shoe purchased unless specified by staff 
  • Patches are $7.90 each and are available on a while-stocks-last basis
  • Customisation with patches is valid only for purchases made at Converse Jewel Changi outlet. Receipts from other outlets and/or late receipts will not be accepted.
  • In a case of returns with full refunds, both your item(s) and patches must be returned in their unused and original condition, with original tags and/or packaging intact. Otherwise, the retail price of the patches will be deducted from the refund.
  • All patches are subject to availability.
  • This service  is valid in conjunction with Jewel’s Opening Special and its Terms and Conditions.
  • Merchant reserves the right to amend these terms and conditions at any time.

While stocks last

  • Applicable to selected footwear, apparel & accessories.
  • Applicable to regular-priced items only. Exclusions apply: 
  • Not applicable to core, carryover, new-arrivals & incubate-collections.
  • Not applicable to shoe laces & socks.
  • Not applicable to promotional-priced items. 
  • Not valid in conjunction with any other promotions, offers & privileges.

9th to 18th April, 2021

  • Patches are $7.90 each and are available on a while-stocks-last basis
  • Customisation with patches is valid only for purchases made at Converse Jewel Changi Airport outlet.

9th to 18th April, 2021

  • Enjoy free customization service for any shoe purchased unless specified by staff 
  • Patches are $7.90 each and are available on a while-stocks-last basis
  • Customisation with patches is valid only for purchases made at Converse Jewel Changi outlet. Receipts from other outlets and/or late receipts will not be accepted.
  • In a case of returns with full refunds, both your item(s) and patches must be returned in their unused and original condition, with original tags and/or packaging intact. Otherwise, the retail price of the patches will be deducted from the refund.
  • All patches are subject to availability.
  • This service  is valid in conjunction with Jewel’s Opening Special and its Terms and Conditions.
  • Merchant reserves the right to amend these terms and conditions at any time.

9th to 11th April, 2021

  • Applicable to selected footwear, apparel & accessories.
  • Applicable to regular-priced items only. Exclusions apply: 
  • Not applicable to core, carryover, new-arrivals & incubate-collections.
  • Not applicable to shoe laces & socks.
  • Not applicable to promotional-priced items. 
  • Not valid in conjunction with any other promotions, offers & privileges.

29th Apr – 23rd May, 2021

  • Patches are $7.90 each and are available on a while-stocks-last basis
  • Customisation with patches is valid only for purchases made at Converse Jewel Changi Airport outlet.

9th to 18th April, 2021

  • Enjoy free customization service for any shoe purchased unless specified by staff 
  • Patches are $7.90 each and are available on a while-stocks-last basis
  • Customisation with patches is valid only for purchases made at Converse Jewel Changi outlet. Receipts from other outlets and/or late receipts will not be accepted.
  • In a case of returns with full refunds, both your item(s) and patches must be returned in their unused and original condition, with original tags and/or packaging intact. Otherwise, the retail price of the patches will be deducted from the refund.
  • All patches are subject to availability.
  • This service  is valid in conjunction with Jewel’s Opening Special and its Terms and Conditions.
  • Merchant reserves the right to amend these terms and conditions at any time.

While stocks last

  • Applicable to selected footwear, apparel & accessories.
  • Applicable to regular-priced items only. Exclusions apply: 
  • Not applicable to core, carryover, new-arrivals & incubate-collections.
  • Not applicable to shoe laces & socks.
  • Not applicable to promotional-priced items. 
  • Not valid in conjunction with any other promotions, offers & privileges.

28th May – 1st August, 2021

  • Patches are $7.90 each and are available on a while-stocks-last basis
  • Customisation with patches is valid only for purchases made at Converse Jewel Changi Airport outlet.
  • Enjoy free customization service for any shoe purchased unless specified by staff 
  • Patches are $7.90 each and are available on a while-stocks-last basis
  • Customisation with patches is valid only for purchases made at Converse Jewel Changi outlet. Receipts from other outlets and/or late receipts will not be accepted.
  • In a case of returns with full refunds, both your item(s) and patches must be returned in their unused and original condition, with original tags and/or packaging intact. Otherwise, the retail price of the patches will be deducted from the refund.
  • All patches are subject to availability.
  • This service  is valid in conjunction with Jewel’s Opening Special and its Terms and Conditions.
  • Merchant reserves the right to amend these terms and conditions at any time.

While stocks last

Opening Special: Less 20% (Exclusions Apply)  from 9th to 18th April, 2021

  • Applicable to selected footwear, apparel & accessories
  • Applicable to regular-priced items only.
  • Not applicable to core, carryover & incubate collections.
  • Not applicable to socks & shoe laces
  • Not applicable to promotional-priced items
  • Not valid in conjunction with any other promotions, offers & privileges except for the Customization Service Launch Special.

Receive a 20% discount voucher with any purchase from 9th to 18th April 2021

  • Discount redeemable with a minimum spend of $128 on regular-priced items.
  • Redeemable at Converse Jewel from 1st – 31st May, 2021.
  • To utilise the discount, customer must present their discount voucher to the retailer staff prior to payment for scanning.
  • All vouchers are valid for use from 1st – 31st May, 2021 and can be redeemed at Converse Jewel Changi outlet only.
  • All vouchers are non-refundable and cannot be exchanged for cash.
    Voucher is not stackable and is applicable for single use only.
  • Applicable to selected regular-priced items only. Not applicable to core, carryover, incubate collections & promotional-priced items.
  • Not valid in conjunction with any other promotions, offers & privileges.
  • Sold products are non-refundable and non-exchangeable.
  • Merchant retains the right to reject any voucher that has been tampered with or found in any way unacceptable. 
  • Merchant will not be responsible if the voucher is lost, stolen, damaged or destroyed and no replacement will be provided in these circumstances.
  • Merchant reserves the right to amend these terms and conditions at any time.

Customization Service Launch Special from 9th to 11th April, 2021

  • Get 2 free patches + a customization service with a minimum spend of $100 in a single receipt.
  • All transactions with a qualifying spend on any Converse merchandise during the promotional period will be eligible to receive 2 free patches of their choice.
  • Free patches are redeemed on a while-stocks-last basis and are only redeemable from 9th – 11th April, 2021.
  • Redemption of free patches is valid only for purchases made at Converse Jewel Changi outlet. Receipts from other outlets and/or late receipts will not be accepted.
  • In a case of returns with full refunds, both your item(s) and free patches must be returned in their unused and original condition, with original tags and/or packaging intact. Otherwise, the retail price of the redeemed patches will be deducted from the refund.
  • All free patches are subject to availability.
  • Free patches cannot be exchanged for other products or cash or refunded at its retail price.
  • This promotion is valid in conjunction with Jewel’s Opening Special and its Terms and Conditions.
  • Merchant reserves the right to amend these terms and conditions at any time.

Sustainable In-Store Murals

“One Step Is All It Takes” 

This in-store wall mural artistically showcase Converse’s green commitment to sustainability. Painted using eco-friendly and air-purifying Graphenstone paint, visitors can enjoy clean and purified air while they browse and bask in the creative energy radiating throughout the space. 

It features a Converse High Cut sneaker sitting atop the globe, with a young sapling growing out of it. The tree was inspired by the Hopea Sangal, a critically endangered native species. As the Hopea Sangal tree disperses its seeds, seeds of “hope” are spread around the world. The depiction of a thriving eco-system with birds, butterflies and other living creatures represents dependence of the community and a flourishing harmonious eco-system.

Bloom” 

A 3D piece inspired by the concept of Rewilding – a form of ecological restoration where the emphasis is on humans stepping back and leaving an area to nature to takeover. The Converse shoes are repurposed and evolve into natural elements on the mural with Graphenstone paint to create a blooming green space with natural imagery. They represent the transformation of the canvas shoe into a canvas for creative expression and the breaking of barriers for social progress.

Meet the Converse All Stars

Breaking barriers and inspiring social change through creative expression.

The Converse All Stars is a global grassroot community of more than 3,000 individuals from more than 30 cities, spanning Singapore to LA.  In support of youth communities and sustainability, this Converse Flagship Store hopes that Singaporeans will creatively express themselves and be inspired to drive change for social progress.

The store features two wall murals which were painted by four local members of the Converse All Stars Community under the mentorship of Tan Zi Xi: Kitty Yu, Hanirusyaidi Subhan, Hariz, and Seth Hoo.

Tan Zi Xi

Zi Xi artistically weaves the natural imagery with the message of growth, tolerance, empathy and acceptance for a united “blooming” community that breaks any barriers to gender discrimination over time.

“I’m honored to work with Converse in creating beautiful yet intentional and meaningful art as I strongly believe in using art as a powerful platform for commentary. The City Forest movement not only links Singapore to the global sustainability movement but also provides visibility on larger social issues like gender equality. I hope that the murals not only inform fellow Singaporeans on our history of gender equality but also inspire them to continue breaking the barriers of gender discrimination as one Singapore society.”

Kitty Yu shares, “Working with the Converse All Stars” mentorship program with Zi Xi was an eye-opening experience for me. We had the opportunity to work as a team to brainstorm for the multitude of elements in the mural designs.”

Tan Zi Xi

Zi Xi artistically weaves the natural imagery with the message of growth, tolerance, empathy and acceptance for a united “blooming” community that breaks any barriers to gender discrimination over time.

“I’m honored to work with Converse in creating beautiful yet intentional and meaningful art as I strongly believe in using art as a powerful platform for commentary. The City Forest movement not only links Singapore to the global sustainability movement but also provides visibility on larger social issues like gender equality. I hope that the murals not only inform fellow Singaporeans on our history of gender equality but also inspire them to continue breaking the barriers of gender discrimination as one Singapore society.”

Kitty Yu shares, “Working with the Converse All Stars” mentorship program with Zi Xi was an eye-opening experience for me. We had the opportunity to work as a team to brainstorm for the multitude of elements in the mural designs.”

@kittyujg

Kitty is currently taking her Fine Arts diploma in LASALLE college of the Arts. She is passionate about creating artworks that capture the spontaneity and emotions of moments in time – from our everyday lives.

@haha.hariz

Hariz is a Communication design undergrad at The Glasgow School of Art. He specialises in graphic design, digital illustration and motion graphics.

@hanzbaobao

Hani is currently a communications design student in LASALLE college of the Arts and vocalist in local pop punk band Fader. He specialises in brutalism digital graphics, and has worked with various bands and musicians in singapore to create album covers and event posters etc.

@sethhoo

Seth is a Mass Communication graduate from Ngee Ann Polytechnic’s School of Film and Media Studies. He has a passion for graphic design and using his voice for broadcast media and emceeing.

Behind The Scenes: The Creative Process

From conceptualisation to execution, immerse yourself in the creative journey of our All Stars.

Show your support for change for gender equality and sustainability in Singapore. Pass the baton by taking part and sharing on your social media platforms by hashtagging #ConverseJewelSG #ConverseSG

On the Pro Leather, Josh Vides’ signature color palette and intricate detailing tells a story of process and craft, highlighting the tools and techniques of an artist at work. Imperfect marker strokes retrace the iconic lines of the soulful court classic and give it new dimension.

Now available at Converse boutique at Jewel Changi Airport and @limitededt_sg
...

Our second collaboration with Joshua Vides is a wearable ode to artistic craftsmanship, designed to inspire fellow creators. On the Weapon CX, his signature color palette and intricate detailing tells a story of process and craft, highlighting the tools and techniques of an artist at work.

Now available at Converse boutique at Jewel Changi Airport and @limitededt_sg
...

On the Chuck 70, Josh Vides’ signature color palette and intricate detailing tells a story of process and craft, highlighting the tools and techniques of an artist at work.

Now available at Converse boutique at Jewel Changi Airport and @limitededt_sg
...

For our popular CTA elevation lift style, the wildflower graphic is used in a glossier tonal execution on the upper.

Now available at selected Converse boutiques and on Lazada Flagship Store.
...

The subtle details help elevate and keep the style clean and classic with a printed license plate, rubber dipped aglet, translucent tongue label, mixed materials, and printed sockliner.

Now available at selected Converse boutiques and on Lazada Flagship Store.
...

The ‘Stronger Together’ collection was inspired by the wildflower. Recognized as the most resilient flower, Converse saw wildflowers as a perfect graphic centerpiece of the entire collection that was emblematic of women. Wildflowers grow and thrive together, symbolizing freedom and happiness. For our popular Chuck Taylor All Star, the wildflower graphic is used in a glossier tonal execution on the upper.

Now available at selected Converse boutiques and on Lazada Flagship Store.
...

The OX features many of the same details including the floral embroidery.

Now available at selected Converse boutiques and on Lazada Flagship Store.
...

We kept these classic with white midsoles and our iconic black pinstripe with surprise details hidden throughout with translucent patches, graphic printed license plate, rubber dipped aglets, printed sock liner and ‘We Are Stronger Together’ printed on tongue lining.

Now available at selected Converse boutiques and on Lazada Flagship Store.
...

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Visit Us

Jewel Changi Airport

#02-250 Singapore 819666 

Contact Number: +65 6280 0068

Monday – Thursday: 11AM – 10PM

Friday – Sunday: 10AM – 10PM